Aimed specifically at the independent ECP, Optical Philosophy will identify common themes that run throughout the independent Optometric industry, including merchandising basics, bias theory and the EBAR pyramid, sales techniques, and prescribing from the chair. Though there are outliers and new ideas, we will examine what is always true, what occurs in every practice, and how to confront and resolve any opportunities hidden from view.

 

 

1 ABO and 1 Practice Management CE