Name
Multi-Generational Marketing
Date & Time
Saturday, August 18, 2018, 10:00 AM - 11:00 AM
Speakers
Description
People from different generations have different values, mindsets and behaviors. Learn about the characteristics of each generation in the United States: the Silent Generation, the Baby Boomers, Generation X, the Millennials and now, Generation Z and how to segment marketing campaigns based on their respective needs, characteristics and values.
Accreditation
ABO