As a business owner, one day can make all the difference. Vision Forward gives you the space to shift from day-to-day demands to long-term vision. In just one day, you’ll make intentional choices that drive real impact. Because when you invest in your business with clarity and purpose, the results last long after the day is over.

• Session 1 Financial Forecasting: Financial expert Nathan Hayes will guide you through building a realistic, goal-driven forecast for your practice. You’ll learn how to align your budget with your growth priorities, better understand how to identify resource gaps, and make confident financial decisions for your future.
• Session 2 Marketing with a Purpose: All about turning intention into impact. Marketing expert Jeremy Bono will help you cut through the noise and build a plan that aligns with your practice goals—not just trends on TikTok. You’ll define what success looks like for your marketing, set goals, and explore the right channels and tactics to get you there.
• Session 3 Smarter Progressive Choices: Your optical choices are business decisions—and they impact both patient outcomes and profitability. In this session, explore the options available in progressive lenses and emerging lens technologies, with guidance from lab experts who understand the balance between clinical care and business performance.
• Session Wrap Peer Driven Planning: In this collaborative planning session, you’ll work alongside peers and experts to pull everything into one cohesive business plan tailored to your practice. Reflect on what you’ve learned, identify key takeaways, and map out your next steps.