Date: Thursday, October 8, 2026
Time: 6:30 PM - 9:30 PM
Venue: Pembroke Pines Country Club
Address: 45A Whittemore Rd
Pembroke, NH 03275
United States
Study Group Topic:
Standing Out in a Crowded Market
Practical Strategies to Strengthen Your Brand, Attract the Right Patients, and Grow with Intention
Independent optometry practices operate in an increasingly competitive landscape. Patients have more choices than ever—from corporate optical chains and online retailers to aggressive digital marketing from national brands.
Yet independent practices still hold a powerful advantage: trust, personal relationships, and community connection.
This session explores practical ways to strengthen your brand, attract patients who value what you do, and grow your practice intentionally—without needing to become a marketing expert.
Don’t miss out on this opportunity to network with peers, gain valuable knowledge, and elevate your practice to new heights. See you there!
IMD Facilitator: Dr. Chris Udina
Sponsored By: TopCon
Open to Independent Practices Only.
ODs are allowed to register up to 2 non-OD staff members, those in managing roles are recommended. No more than 2 staff members permitted per practice.