Join IDOC experts and your peers at The Forum Atlanta on September 7 for shared learning

and networking in an immersive one-day format.

 

Education & Training

Add to your knowledge with 5 valuable COPE approved hours of Practice Management focused education designed for ODs and staff. 

 

Networking & Collaboration

Build relationships with other independent ODs in your area who share your goals, issues and concerns, and problem-solve collaboratively. 

 

Best Practices & Thought Leadership

Learn how to apply proven success strategies to your day-to-day operations, staffing and other important practice management issues.

 

 

Event Details

 
 
Date and Time:
Saturday, September 7th
9:00am - 3:30pm 
 
Event Location:
Roam Galleria
3101 Cobb Parkway
Suite 124
Atlanta, GA 30339
 
Room Name:
Garage
 
 

Agenda

Click on the magnifying glass for detailed course descriptions. 
Saturday, September 7, 2019
9:00 AM - 9:30 AMRegistration and Refreshments 
9:30 AM - 9:50 AMThe IDOC Forum Commencement  
9:50 AM - 10:50 AMTake Your Practice to the Next Level 
11:00 AM - 12:00 PMGoogle, Facebook and Yelp Reviews  
12:00 PM - 1:15 PMLunch and Vendors Connections 
1:15 PM - 2:15 PMMaximize the Value of Your Practice 
1:15 PM - 2:15 PMBranding and Target Marketing on Facebook 
2:30 PM - 3:30 PMHow to Compete in a Changing Retail Environment 
*COPE Approval Pending

Speakers

Nathan Hayes
Nathan Hayes
Practice Finance Consultant
IDOC
Nathan Hayes joined IDOC with a solid background in the eye care industry and serves as IDOC's Practice Finance Consultant. Before Prima launched in 2011, he spent five years in business development for Red Tray and HMI Buying Group. Nathan graduated from Vanderbilt University in three years, with a degree in Spanish and a minor in mathematics.

After graduating, he spent a year working abroad. During that time, he worked for two firms in San Jose, Costa Rica. He interned with Grupo Juridico de San Jose, working in environmental policy to protect a threatened parcel of land, then he worked as a project manager for a US-owned precision machining shop. Nathan then spent 6 months working with street children and orphans in Mexico.

Before getting into the healthcare industry, he was an Assistant Store Manager and completed the Corporate Training Program with Haverty's Furniture Company in Atlanta, GA. Nathan and his wife Heather have a son, Daniel, and a daughter, Hannah. In his spare time, Nathan enjoys reading and outdoors activities - especially cycling and hiking.

Maddie Langston
Maddie Langston
Marketing Services
IDOC
Maddie Langston brings extensive experience in marketing and sales administration and has developed strategies and platforms to drive sales for organizations in the fitness and business services industries. Most recently, Maddie developed marketing programs for a national network of independently owned auto repair service centers. This is where she developed her passion for partnering with small business owners to help them compete with franchises and big box retail chains. Maddie earned a Bachelor of Arts degree from Liberty University. She is excited to be a part of the IDOC team, and to help you utilize marketing to brand your practice, retain patients, and drive new patients to you.

Steve Vargo
Steve Vargo
Optometric Practice Management Consultant
IDOC
Steve Vargo, OD, MBA is a 1998 graduate of Illinois College of Optometry. After working in a clinical optometric practice for several years, Dr. Vargo pursued his passion for practice management by earning his Master of Business Administration (MBA) degree from the University of Phoenix in 2008. A published author and speaker with 15 years of clinical experience, he serves as IDOC's Optometric Practice Management Consultant and advises members in all areas of practice management and optometric office operations. Steve and his wife Melanie have two sons, Lucas and Ryan. In his spare time, he enjoys running, cycling, sports and music. A native Chicagoan, he is an avid fan of the Cubs, live music and deep-dish pizza.

FAQs

How much is this event to attend?

This event is free to IDOC members, ODs and staff.  

For potential members, this event costs $100 to attend. Register by 8/7 to take advantage of the discounted rate of $75.

 

Can I bring my staff?

Absolutely! Staff are encouraged to attend and participate. We have found that the ODs that bring their staff with them have an easier time implementing any new ideas and changes into their practice.

 

What is included in the day?

5 hours of COPE approved CE, meals and networking opportunities. 

 

Is there parking?

Yes and it is free! 

 

What do I need to bring?

Notebook and pen with an open mind and an interest to make new connections!

For questions, please contact IDOC Member Events Manager, Cori Pickwick at cpickwick@idoc.net.